New Year, New Leaf | So SF Studio Portrait & Commercial Photography
Out with the old and in with the new, they say — woohoo to 2016!
In this coming year we’re turning over a new leaf…
Shaking things up in our business and updating our portfolio, clarifying focus in business & home, life & work, creating new goals and keeping a few oldies — Don’t you just love a New Year!
To start, we’ve updated the website. Once upon a time we were taught it was best for our clients to divide up our genre’s of work across multiple urls — separated — the idea was that our portrait clients wouldn’t be interested in our commercial work and vice versa. However, after trying this approach for a while, we decide it wasn’t working for us — too many urls to update, cards to create and carry, etc.
Fragmented Thinking. The hardest thing to do is admit when you have a problem 😉
When it comes down to it, we decided, we are primarily Studio Photographers creating Portraits and Commercial Product Images.
Our goal is singular: Capturing Images to Last a Lifetime.
Clearing the Clutter, Simplifying and Becoming Better Communicators are some of the goals we have set this year, along with growing our business via client relationships (because your friends are as great as you, right?). We’ve decided our portrait clients just might want to know about our commercial work, and included it, streamlined to show the work we want more of.
Loved Ones! Modern, Contemporary or Traditional, we are opening up the studio to more Family Sessions with Loved Ones to capture Relationship Milestones. I love creating radiant heirloom portraits, portraits to be treasured forever. I believe we need more of these in our world.
Personal Branding! My passion for creating great head shots and personal branding images is still evident, I am so excited to meet and photograph all the wonderful business professionals booking in this year.
Makeovers! Of course I will continue to offer makeover sessions, because every bride deserves to feel as fabulous as a super model with a glamorous photo shoot designed just for her to Rock the Frock!
(Besides, we’d miss making those amazing Before and After pics, wouldn’t we?)
Commercial! Letting you see all fun and fabulous products we’ve been lucky enough to photograph…
Rather than be divided into various genres of commercial photography on a multitude of other sites, we brought everything into the studio website, reducing clutter in our organizational process and allowing for a bit of freedom.
My top resolutions this year are to:
* Build More Business via Quality Client Relationships
* Travel More
* Eat Well
* Love what I do even more everyday!
What are your resolutions for this year?
Hoping one is to come into the studio and See Yourself in a New Light!